Finally got a clear night and was able to find PANSTARRS. It was about 15° following the sun, so lots of room to wait for it to get dark before finding it. And it’s reported to be pretty bright, maybe 1–2? Even so there was no way I could see it with naked eye; only found it by scanning around with binoculars. There it is though, tail pointed up.
I was living in Santa Fe when the Comet Hyakutake was up and it made a huge impression on me. I remember it being big, and bright, and easily visible up high in the sky even at 10pm. PANSTARRS is disappointing in comparison.
I wonder if someone keeps charts of apparent comet brightness? They must.